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About Us


The Great Yellow Brick Co

The Great Yellow Brick Co was started by partners with the belief that South Africans deserved the full LEGO Certified Store experience found elsewhere around the world. The company was founded in 2017 by three partners: Robert Greenstein, Hayley Greenstein and Greg Bergh. The company has plans to roll out world class LEGO Certified Stores across the major cities of South Africa over the next 3 years.